Cold Email with Video Loom Personalization Hook

Write a cold email that uses a Loom video as its engagement centerpiece. **Prospect Name:** {&{PROSPECT_NAME}} **Prospect Company:** {&{PROSPECT_COMPANY}} **Prospect Role:** {&{PROSPECT_ROLE}} **What the Loom Video Shows:** {&{LOOM_VIDEO_CONTENT}} (e.g., "a 2-minute screen walkthrough showing a specific insight about their website/product/process") **Your Product/Service:** {&{YOUR_PRODUCT}} **Core Promise of the Video:** {&{VIDEO_PROMISE}} **CTA After Video:** {&{CTA}} **Instructions:** 1. Write an email subject line that implies something personal was made specifically for this prospect. 2. Open with 1 sentence that establishes why this video exists — not just "I made you a video." 3. Tell them what they'll see in the video in 2 compelling sentences — make it feel like spoiling the ending would cost them something. 4. Add a thumbnail placeholder description (they'll screenshot their Loom with a play button) with a compelling caption line. 5. Close with a single, non-pushy CTA. **Output Format:** - Subject line - Email body (80–120 words) - Thumbnail caption line - P.S. line (optional but encouraged) **Quality Rules:** - Never write "I made you a quick Loom" — that phrase is dead. Find a fresher framing. - The email must make the prospect feel like the video is about *them*, not about your product. - The CTA must come after the video — do not pitch before the play button.